ICE CUBE: THE ELEGANCE YOU DON'T EXPECT

ICE CUBE: THE ELEGANCE YOU DON'T EXPECT

Hi, I'm Alberto. And today I want to tell you about one of the strangest (and most successful) ideas that have ever come to mind: the ice cube heel.

It all started in the middle of summer. It was very hot, the lab was silent, and on my desk there was a glass with a single transparent cube inside, perfect. I don't know why, but I thought: what if we turned it into a heel?

That thought, a little absurd and a little brilliant, ignited something. Because ice has a unique quality: it is ephemeral, pure, but it is also solid. It has a silent energy that fascinates. And I wanted to imprison it inside a shape.

The ice cube heel is not just a stylistic quirk. It is a transparent sculpture that defies gravity and steals the show without the need for words.

That transparent cube is not just a heel. It is a geometric temptation. A detail that breaks down the traditional shape with grace, and transforms it into something bolder, more intimate, more yours.

Making it was not easy. Because it did not only have to be beautiful: it also had to hold up, accompany the step, not betray. We tested different resins, balanced the heights and weights. And then it took all the know-how of the shoe factory, expert hands, patience. As always.

But now that I look at it, that little cube speaks to me. Of a femininity that doesn't conform, that chooses clean lines, sharp angles, cold irony. It doesn't shout, it doesn't seek confirmation. It already knows who it is.

FAQ

Q: Is the ice cube heel comfortable? A: Yes, like all our shoes. The balance is designed to accompany the foot with stability and comfort, even with a sculptural heel.

Q: What is the cube made of? A: A special resistant transparent resin, created on a mold. Each cube is handcrafted and carefully finished.

Q: With which models is it used? A: You can find it on sandals and mules, especially in patent leather or satin models. But every season we like to experiment.

Q: Can I wear it during the day? A: Of course. The cube is designed to add personality to every look, not just in the evening. With the right jeans, it works wonders.